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百度爱采购给如何助力企业打好营销突围战?

来源:http://www.jnacg.com 发布时间:2020-11-24 11:11:44 浏览次数:

1、树立互联网营销思维
1. Establish Internet marketing thinking
现如今,中小企业的发展症结其实往往不在产品质量上,而在于获客渠道被行业巨头垄断,企业营销思维固守传统这两个关键点上。在互联网四通八达连万物的时代背景下,固守传统的营销模式必然是要被市场淘汰的,中小企业在这场突围战中一定要树立互联网思维,用互联网+市场的模式来实现拓客引流。
Nowadays, the crux of the development of small and medium-sized enterprises is often not in product quality, but in the two key points: the channel of gaining customers is monopolized by industry giants, and the marketing thinking of enterprises adheres to the tradition. In the era of Internet extending in all directions, the traditional marketing mode is bound to be eliminated by the market. SMEs must establish Internet thinking in this breakout, and use the Internet plus market mode to realize Tuo customer drainage.

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2、为什么不建议中小型企业自己去做网络营销呢?
2. Why not suggest small and medium-sized enterprises to do their own network marketing?
首先,中小型企业本身经验不足,抗风险能力较低,在尝试新的营销方式时,一旦出错,就会被大批的竞争中甩在身后。其次成熟的网络营销需要强大的技术支持和渠道搭建能力,企业如果自己去做网络推广,耗时耗力还不见得有用,毕竟对于互联网营销来说,技术过硬才是高能的保证。中小企业完全可以通过B2B平台进行营销推广。
First of all, small and medium-sized enterprises themselves are inexperienced and have low ability to resist risks. When trying new marketing methods, once they make mistakes, they will be left behind by a large number of competition. Secondly, mature network marketing needs strong technical support and channel building ability. If enterprises do network promotion by themselves, it is not necessarily useful to spend time and energy. After all, for Internet marketing, excellent technology is the guarantee of high energy. Small and medium-sized enterprises can carry out marketing promotion through B2B platform.
百度月活跃用户达7亿,百度爱采购和百度流量无缝对接,每天的流量触发3亿多,基于用户搜索需求的转化率同比其他渠道可达10倍。百度爱采购着眼于中小企业在互联网领域的发展困境,搭建了百度爱采购这个平台,能为中小企业提供便捷、高能的一站式采购批发服务。
The monthly active users of Baidu reach 700 million. Baidu AIPO and Baidu traffic connect seamlessly. The daily traffic triggers more than 300 million, and the conversion rate based on user search demand can reach 10 times compared with other channels. Focusing on the development dilemma of small and medium-sized enterprises in the field of Internet, baidu AIPO has built this platform, which can provide convenient and high-energy one-stop purchase and wholesale service for small and medium-sized enterprises.