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百度爱采购相关知识 你都了解多少?

来源:http://www.jnacg.com 发布时间:2021-10-20 13:10:26 浏览次数:

一、什么是百度爱采购?
1、 What is Baidu love purchasing?
百度爱采购是百度旗下的B2B垂直搜索引擎,旨在帮助用户一站直达全网商品信息,触达海量优质商家。商家可通过百度爱采购与百度搜索无缝对接,满足用户对于采购信息检索的需求,同时为入驻企业找到精准买家。百度爱采购用AI帮助中小企业更好地解决采购批发渠道、货源问题。
Baidu love purchase is Baidu's B2B vertical search engine, which aims to help users directly access the whole network's commodity information and reach a large number of high-quality merchants. Businesses can connect with Baidu search seamlessly through Baidu love purchase to meet users' demand for purchasing information retrieval, and find accurate buyers for settled enterprises. Baidu AIPO uses AI to help small and medium-sized enterprises better solve the problems of purchasing and wholesale channels and sources of goods.
二、百度爱采购和百度什么关系?
2、 What is the relationship between Baidu love purchasing and Baidu?
百度爱采购是百度旗下推广产品,于2018年10月正式上线。百度用百度搜索+百度小程序+百度AI大数据技术全力扶持百度爱采购,为百度爱采购搭建了一个开放式的B2B生态流量池。
Baidu love purchase is a key promotion product of Baidu, which was officially launched in October 2018. Baidu uses Baidu search + Baidu applet + Baidu AI big data technology to fully support Baidu love purchase, and builds an open B2B ecological flow pool for Baidu love purchase.
三、百度爱采购和中国材料网是什么关系?
3、 What is the relationship between Baidu love purchasing and China material network?
中国材料网是一个B2B综合性电子商务服务平台,它是集建站、流量、营销、认证等功能于一体的,主要提供建材、机械、化工、冶金、服饰、家电、百货等40多个大类商品的在线采购批发和营销推广。2018年12月,中国才来我昂和百度爱采购达成了战略合作,中国材料网是百度爱采购官方授权的首批服务商,可以帮助商家入驻百度爱采购,并且在入驻后协助商家进行百度爱采购商铺运营。
China materials network is a B2B comprehensive e-commerce service platform. It integrates the functions of station building, flow, marketing and certification. It mainly provides online purchase, wholesale and marketing promotion of more than 40 categories of commodities, such as building materials, machinery, chemical industry, metallurgy, clothing, household appliances, department stores, etc. In December 2018, China came to our ang and reached a strategic cooperation with Baidu AIPO. China materials.com is the first batch of service providers officially authorized by Baidu AIPO, which can help businesses settle in Baidu love purchase and assist them in the operation of Baidu love purchasing shops after settling in.
四、百度爱采购的运营模式是什么?
4、 What is the operation mode of Baidu love purchase?
百度爱采购是一个信息聚合平台,不设终端用户入驻接口,商家入驻需要通过官方授权第三方服务商接入。百度爱采购的流量来自于百度搜索(PC端+移动端)百度PC端有日均3.5亿的稳定流量,百度APP端的日活跃用户就高达1.9亿,这些都是百度爱采购流量的来源之一,也是入驻商家能够快速引流的保证。
Baidu AIPO is an information aggregation platform. There is no terminal user access interface. Businesses need to access through the third-party service provider authorized by the government. The flow of Baidu love purchase comes from Baidu search (PC terminal + mobile terminal). Baidu PC terminal has a daily average of 350 million stable traffic, and the daily active users of Baidu app end are as high as 190 million. These are one of the sources of Baidu love's purchase flow and also the guarantee that settled businesses can quickly drain.
五、百度爱采购的展现机制是什么?
5、 What is the display mechanism of Baidu love purchase?
百度爱采购付费会员的展现机制是,付费会员展现排名优于会员;在所有付费会员的排名里,供应信息质量优质的优于供应信息质量一般的,供应信息不符合百度爱采购标准的,百度爱采购不予收录,不收录即供应不会展示在百度爱采购。
六、如何入驻百度爱采购?
6、 How to enter Baidu love purchase?
The display mechanism of paying members of Baidu love purchase is that the paying members show better ranking than the members; in the ranking of all paying members, the quality of supply information is better than that of general quality of supply information, and the supply information does not meet the purchasing standard of Baidu love, baidu love purchase will not be included, that is, the supply will not be displayed in Baidu love purchase. 
商家入驻百度爱采购有两种方式,一是通过CPC点击付费的方式入驻,产品展示按点击次数收费,预充值的费用扣除完以后,产品将不会在百度爱采购展示。目前市面上的CPC点击广告是点一次2—3元,并且CPC无法避免同行无效点击,这是CPC的弊端之一。二是通过官方授权服务商入驻百度爱采购,缴纳固定年费后就成为百度爱采购的付费会员,例如:商家通过中国材料网入驻百度爱采购以后,供应信息会有运营人员协助优化,以保证供应快速被百度收录,获得更好的流量曝光。
There are two ways for businesses to settle in Baidu love purchase. One is to settle in through CPC click payment. Product display is charged according to the number of clicks. After the pre charge fee is deducted, the product will not be displayed in Baidu love purchase. At present, the CPC click advertisement on the market is 2-3 yuan per click, and CPC can not avoid peer invalid click, which is one of the disadvantages of CPC. Second, through the official authorized service providers to settle in Baidu love purchase, after paying a fixed annual fee, they become paid members of Baidu love purchase. For example, after the merchants settle in Baidu love purchase through China material network, the supply information will be optimized by operators to ensure that the supply is quickly included by Baidu and get better traffic exposure.