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影响爱采购展现排序机制因素

来源:http://www.jnacg.com 发布时间:2023-07-21 09:07:58 浏览次数:

与其他推广产品一样,爱采购本身也是有自己的展现机制的,而影响其展现排序机制的一般有时间、地域、产品三个因素,各因素之间关系错综复杂。下面济南爱采购代运营人员为您分析:
Like other promotional products, Baidu Love Procurement itself has its own display mechanism, and the factors that affect its display ranking mechanism are generally time, region, and product, with complex relationships between each factor. Below, the representative operating personnel of Jinan Baidu Ai Procurement will analyze for you:
时间因素:(轮展)不同时间出现不同位置
Time factor: (rotation) Different positions appear at different times
我们在爱采购官网看到的优良数据的展示不是人为干预的,是受时间因素控制的,在不同的时间,相同的产品会出现在不同的位置。关于爱购排名,我们所做的就是把客户的产品不断的上传刷新,在多个店铺会有多个展示。随着时间的影响,我们多个展现总是会在靠前位置。每天刷新一些数据,会自动收录,收录速度对显示有影响。
The display of excellent data we see on the official website of Love Procurement is not artificially intervened, but is controlled by time factors. At different times, the same product will appear in different locations. What we do about Baidu Aigou ranking is to constantly upload and refresh customers' products, and there will be multiple displays in multiple stores. Over time, our multiple displays will always be in the front position. Refreshing some data every day, Baidu will automatically include it, and the speed of inclusion has an impact on the display.
地域因素:商品当地及周边搜索更易触发展现
Regional factors: Local and surrounding searches of products are more likely to trigger display
地域是影响产品展示顺序的重要因素之一,因为产品本身的产地占据了更多的优势。当你在产品的原产地做了采购数据推送之后,按地区搜索会发现大量周边商品,这也使本地和周围搜索更容易触发展现。
Geography is one of the important factors affecting the order of product display, as the origin of the product itself occupies more advantages. After you push the procurement data in the origin of the product, searching by region will discover a large number of surrounding products, which also makes it easier for local and surrounding searches to trigger display.
商品质量因素:类目优化、图片清晰度、参数丰富度、价格等
Product quality factors: category optimization, image clarity, parameter richness, price, etc
商品的类目看似简单,但是却直接决定用户精准搜索的转化率。如果你没有很好的给你的产品做精准类目归类,那么用户用关键词搜索A产品,很可能就会出现的是B产品。这样就让精准搜索用户,白白流失。
The categories of products may seem simple, but they directly determine the conversion rate of users' precise searches. If you do not accurately categorize your products, then if users search for product A with keywords, it is likely that product B will appear. This allows for accurate search of users and leads to a waste of time.
济南爱采购代运营
商品的图片质量也大大地影响了产品的分拣机制。在同类产品中,图片质量较高,没有大量水印,没有大量logo,清晰度非常好,会推荐在批量产品前展示。
The quality of product images also greatly affects the sorting mechanism of the product. Among similar products, the image quality is relatively high, without a large number of watermarks or logos, and the clarity is very good. It is recommended to display it in front of bulk products.
商品的参数要全面,尽量把产品的价格、产地、规格、型号、尺寸、材质等一些多展现给用户,这样用户在进行询盘的时候,可以做很好的当做参考。
The parameters of the product should be comprehensive, and the price, origin, specifications, models, dimensions, materials, etc. of the product should be presented to users as much as possible. This way, users can use it as a good reference when making inquiries.
商品的价格也要注意。要根据商品的实际价格标注,不要虚标,不管是标的高还是标的低,都不是明智的。
The price of the product should also be noted. It is not wise to label a product based on its actual price and not falsely, whether it is high or low.
即便时间、地域、产品信息质量对爱采购的排名有特定的影响,但是其展现机制是明确的,所以,凡是入驻爱采购的商家,在实际运营时只要注意避开雷区,迎合平台的喜爱,定可以提升自己的商品在爱采购中的排名。
Even though time, region, and product information quality have a specific impact on Baidu Aigou's ranking, its display mechanism is clear. Therefore, any merchant who enters Aigou can improve their product ranking in Baidu Aigou by avoiding minefields and catering to the platform's preferences during actual operation.
以上就是今天所要讲解的内容了,相信大家在看完本文的描述之后,能够对爱采购有一定的认识和了解,希望以上内容能帮助到你。另外,若你想要了解更多相关资讯,可以多多关注我们的网站动态https://www.jnacg.com
The above is the content to be explained today. I believe that after reading the description in this article, everyone can have a certain understanding and understanding of Love Procurement. I hope the above content can help you. In addition, if you want to learn more about relevant information, you can pay more attention to our website updates https://www.jnacg.com .