山东百度爱采购运营代理

　　商品主图视频

　　Product main image video

　　（1 ）主图视频的重要性商品主图视频是在平台上展示商品的主要方式之一 。主图视频可以通过短短十几秒或几十秒生动形象地展示商品 ，甚至可以展示商品的使用场景 、操作方法等多样化内容 ，更容易吸引买家。

　　(1) The importance of the main image video is that it is one of the main ways to display products on the platform. The main image video can vividly display products in just a few seconds or tens of seconds, and even showcase diverse content such as usage scenarios and operation methods, making it easier to attract buyers.

　　（2）商品主图视频规范与标准

　　(2) Product main image video specifications and standards

　　1 、基本要求

　　1. Basic requirements

　　●视频画质清晰，建议720p及以上 ，长宽比为1:1。

　　The video quality is clear, recommended 720p and above, with an aspect ratio of 1:1.

　　●视频大小建议控制在10M以内。

　　It is recommended to control the video size within 10M.

　　●视频能正常播放，不存在卡顿 、视频剪辑故障等无法正常流畅播放的情况。

　　The video can be played normally without any lag or video editing issues that prevent smooth playback.

　　●视频时长建议为20-30秒 ，5秒内必须进入商品介绍。

　　The recommended video duration is 20-30 seconds, and the product introduction must be entered within 5 seconds.

　　●视频内容必须与商品相关，且以商品为主，突出商品的卖点 、功能 、特点。

　　The video content must be related to the product, with the product as the main focus, highlighting the selling points, functions, and characteristics of the product.

　　2、注意事项

　　2. Precautions

　　●鼓励原创视频，不得出现版权或其他侵权问题。

　　Encourage original videos and avoid copyright or other infringement issues.

　　●视频中的商品不得为静态。

　　The products in the video must not be static.

　　●视频画质不得模糊 、昏暗或抖动。

　　The video quality must not be blurry, dim, or shaky.

　　●视频不得为幻灯片或图片拼接的低质量视频。

　　The video must not be a low-quality video that combines slides or images.

　　●视频中的水印不得遮挡商品，不得影响观看视频内容。

　　The watermark in the video must not obstruct the product or affect the viewing of the video content.

　　●视频不得出现二维码 、黑框 、联系方式 、第三方水印 、第三方网站站名等内容。

　　The video must not contain QR codes, black boxes, contact information, third-party watermarks, third-party website names, or other content.

　　●视频不得涉及低俗 、色情 、反动等风控规则中的禁止内容。

　　The video must not contain any content prohibited by risk control rules such as vulgar, pornographic, or reactionary content.

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