山东百度爱采购运营代理

从今年三月份开始，慢慢接触了百度爱采购这个功能，从功能和流量来说确实是很好的展现方式。非常对于我们做B2B营销推广的企业主。可是这也给了很多人关心的一些疑问。

Since March of this year, I have gradually come into contact with the Baidu AiGou feature, which is indeed a great way to showcase its functionality and traffic. Especially for business owners who engage in B2B marketing and promotion. But this also raises some questions that many people are concerned about.

百度主要功能是搜索，百度爱采购是否造成流量劫持我们都知道百度主要是搜索引擎，通过关键词查找我们想要的信息，可是推出了爱采购平台后对于用户来说爱采购都是展现在首页的位置，会吸引大部分客户去关注和点击。对于合作的几个B2B平台和百度而言，这些流量是非常可观的，对于别的平台和网站来说这会造成什么样的影响呢？对于靠搜索引擎去做排名的网站用户来说会觉得越来越艰难，起码公平机会越来越远。不管是行业站也好还是企业站也好。虽然趋势是寡头垄断越来越明显。

The main function of Baidu is search, and we all know whether Baidu AiGou causes traffic hijacking. Baidu is mainly a search engine that searches for the information we want through keywords. However, after the launch of the AiGou platform, for users, AiGou is displayed on the homepage, which will attract most customers to follow and click. For several B2B platforms and Baidu that cooperate, this traffic is very considerable. What kind of impact will it have on other platforms and websites? For website users who rely on search engines for ranking, they will find it increasingly difficult, at least fair opportunities are getting farther and farther away. Whether it's an industry website or an enterprise website. Although the trend is that oligopoly monopolies are becoming increasingly apparent.

爱采购展现的是合作B2B平台，这些B2B平台已经开始推销收费会产生什么影响对于我们做B2B推广的企业来说，现在已经开始接触到很多B2B平台和企业的推销电话，只要花多少钱做一个会员就可以在百度爱采购展现，区别于竞价，十几个不同的平台不同的收费价格做同样的功能，很混乱做一个好呢还是都要去做。都要去做成本增加不是一点点，只是付费一个平台效果怎么样？其实不管怎么样无形中已经增加成本了。我比较担心的是对百度搜索的影响，又有搜索、又有爱采购平台。这个对以后搜索引擎带来的变化是什么呢？和这些合作B2B平台沟通下来无非就是要钱，给钱好办事。这对合作B2B平台带来什么影响？

Love Procurement showcases collaborative B2B platforms, which have already started promoting the impact of charging fees. For companies engaged in B2B promotion, we are now exposed to many sales calls from B2B platforms and enterprises. As long as you spend a certain amount of money to become a member, you can display on Baidu Love Procurement. Unlike bidding, there are more than ten different platforms with different charging prices for the same function, which is confusing. Is it better to do it all. We all have to increase costs, not just a little bit, but how effective is paying for a platform? In fact, no matter what, it has invisibly increased the cost. I am more concerned about the impact on Baidu search, which has both search and purchasing platforms. What changes will this bring to search engines in the future? Communicating with these B2B platforms is nothing more than asking for money, giving money makes things easier. What impact does this have on collaborative B2B platforms?

做还是不做爱采购呢？

Should we do or not do sex shopping?

企业在考虑这个问题的时候，就已经产生了一系列的联想。费用-效果-人员=》是否划算。抛开市场竞争因素，对于想做B2B推广的企业来说花钱是否成正比从没有一个公式。只要在实践中才能知道结果。所以我不支持也不反对。综合考虑后做判断就行。

When companies are considering this issue, they have already generated a series of associations. Cost effectiveness personnel=>Whether it is cost-effective. Setting aside market competition factors, there is no formula for whether spending money is proportional for companies that want to do B2B promotion. The results can only be known in practice. So I neither support nor oppose it. After comprehensive consideration, make a judgment.

对于爱采购来说我觉得用的好可能是百度的一个增长点，用不好还真不好说。毕竟像谷歌搜索引擎真的就只做搜索。变现能力也不差。

For AiGou, I think using it well may be a growth point for Baidu, but it's hard to say if it's not used well. After all, search engines like Google really only do search. The monetization ability is also not bad.